Logo Design
Brand & Identity

Tokyo DAO Brand Identity

April 9, 2024
The logo design for the Decentralized Autonomous Organization (DAO) draws inspiration from the intricate connectivity and decentralization found in the Tokyo metro map. By mirroring the complex network of routes and stations, the visual concept emphasizes the core themes of a DAO—interconnectedness and a distributed structure
Designed with a grid-based custom typograph, with colors borrowed from the Tokyo Metro train map’s line colors, adding a vibrant yet cohesive element to the design.